Anne Valentino inspires LDs in Johannesburg
ApexPro, the South African distributor of ETC Lighting, hosted a talk with Anne Valentino at the Market Square Auditorium on 13 June. The event was attended by an impressive number of young lighting designers, who were treated to a two-hour long presentation on the philosophies behind the development of modern lighting control consoles.
Valentino spoke with Pro-Systems Africa News following the presentation and shared with us her extraordinary professional journey in entertainment technology, spanning some 30 years. During her career, Valentino has taken the lead in developing some of the most renowned lighting controllers to enter the market and has been a true trail-blazer in the evolution of digitised lighting control.
Despite advances in gender equality over the past two decades, one cannot deny that the manufacturing and technology fields remain largely dominated by men. Valentino has set herself apart not simply as an outstanding woman but, more importantly, as an outstanding innovator and thought– a leader among her peers on the global stage.
Article from www.pro-systems.co.za
ETC’s Anne Valentino to talk lighting control in Cape Town and Johannesburg
ETC’s (Electronic Theatre Controls) senior controls product manager, Anne Valentino, will be conducting a talk about lighting control philosophies and the ideas behind what makes a good lighting console in Cape Town on 11 June. The event will be hosted by the manufacturer’s South African distributor, ApexPro, and takes place at the Artscape Arena Theatre from 1pm. The event will repeated in Johannesburg on 13 June at The Market Square Auditorium.
Ms Valentino has amassed 30 years of experience in lighting and entertainment technology, having worked for the likes of PRG as VP of marketing, Vari-Lite as director of marketing, and Strand Lighting as dimming and control product manager in addition to ETC where she has previously served as director of R&D. Throughout her career, she has been responsible for some of the most renowned lighting controllers to enter the market, including the early Strand consoles, the Vari-Lite Virtuoso and the ETC Eos family.
If you are interested in attending either event, RSVP with your name and contact information to firstname.lastname@example.org before 6 June.
Audio-Technica Sponsors DJ Codax
DJ Codax had been using the same brand of headphones for the past 10 years, however in June 2017, he was sponsored a pair of ATH-M50x Audio-Technica headphones from ApexPro. He was highly satisfied with his headphones and had the following glowing review:
“The design of the headphones is practical and versatile as the earcups fit on my ears perfectly, instead of around my ear. This is paired with a very comfortable and cushioned headband, making it a pleasure to wear. I am able to play long sets without feeling any pressure around my head.
As a turntablist, I need a set of headphones that allows me to move around freely without fearing that they might swivel off, and the ATH-M50x allows me to do just that. The 3-cord feature allows you to select the best cord in various DJ booths, which I have found to be practical and convenient.
As for the sound of the headphones, the remarkably crisp and clear quality is second to none. I use the headphones for DJ’ing as well as for mixing and mastering in studio.
I am definitely satisfied with the product and would gladly recommend it to other DJ’s in the industry.”
ETC ColorSource Console and Fixtures Training
ApexPro and ETC are proud to announce a 1-day training course to take place on 2nd March 2018 at the ApexPro offices in Weltevreden Park.
The course will cover programming on ETC’s range of ColorSource consoles. The course will also introduce participants to ETC’s range of LED fixtures, providing them with a working knowledge of the different types of fixtures, the light that they produce and how to spot a bad LED fixture as well as where the pros and cons of LED over Tungsten truly lie.
The aim of this training course is to offer young technicians who are keen to learn, the opportunity to get hands on experience with real-world lighting equipment in an atmosphere that is fun and not intimidating while also being informative and above all, useful
By the end of the day participants will leave with the ability to program on ETC’s ColorSource Consoles as well as have practical knowledge on various kinds of performance lights and how to deploy them properly to get the best results.
All participants will be presented with a certificate upon the successful completion of the course confirming that they have undergone the training.
The ColorSource Console and Fixtures Training course offers an excellent opportunity for those looking to get into lighting to give themselves a boost into the industry. Absolutely anyone is welcome from any one or more disciplines so please don’t feel shy. The only real pre-requisite is a desire to learn, and perhaps pick up a few new tips and tricks along the way.
Space is limited but don’t worry, if you miss out on this session, there will be more later in the year.
ETC’s ColorSource Lights up the Theatre on the Square
This Wednesday, 6 September, ApexPro would like to invite you to the Theatre on the Square at Nelson Mandela Square in Sandton to view a performance of Freud’s Last Session. Lit by award winning lighting designer Denis Hutchinson, the show utilises the latest ColorSource LED technology from ETC as well as the ColorSource 20 Console.
If you would like to come and see LED lighting technology used in a theatrical context, where subtlety of colour and dimming are paramount, then this is definitely the production for you. There will also be a Q and A session after the show hosted by Mathew Lewis, ApexPro’s ETC product specialist, who will be joined by Denis so that they can answer any questions that you may have about the lighting and how to utilise it.
Theatre on the Square has generously offered half price tickets for the night, so if you would like to watch some excellent theatre and find out more about the latest in lighting technology, then book your seats by contacting computicket on 0861 915 8000 or by going to www.computicket.co.za.
If you would like more information about the Q and A session you can email Mathew Lewis at email@example.com.
Electro-Voice X2 Launch & Demo Event
Prosound is excited to invite you to the launch of the new Electro-Voice X2 high-performance compact line-array loudspeaker systems.
The launch will be hosted by Mark Malherbe, Naledi Award winning sound designer and Technical Director for Prosound.
Come and have a listen to the new benchmark for outdoor line-array systems!
Andreas Koestlinger from Electro-Voice Europe (who is responsible for the technical training of Electro-Voice Concert Sound Equipment in EMEA, particularly the X2 system) will be hosting workshops between the X2 demos on:
- Line array theory and the design concept behind the X2
- Houses of Worship system design and application
- Electro-Voice portable sound systems
Dates: 12 & 13 September
- 10:00 / 12:00 / 14:00 for the X2 demo & launch hosted by Mark Malberbe
- Workshops by Andreas will be from 09:00 onwards
David Butcher joins ApexPro
ApexPro would like to officially welcome David Butcher to the team. David joined as of the first of March. He is the newly appointed Technical Support Manager. With more than 10 years’ experience in AV Design, Software Conceptual Design, Sound Design, Hardware Interfacing and Generic and Automated Lighting, David is an institution in the local industry. His addition is a major boost to ApexPro’s capabilities. Welcome David!
Pictured left to right are: David Butcher, Jeremy Roberts (Associate Regional Manager, ETC Ltd), Mathew Lewis (ETC Product Specialist) and Ian Blair (GM Lighting and Structures). With unmatched levels of practical experience and expertise and the right combination of the very best people in their respective fields, ApexPro is poised to make a huge success of 2017.
Audio-Technica ATUC-50 Conference System Launch & Training
On the 21st of February Audio-Technica South Africa, distributed by ApexPro, officially launched the ATUC-50, an innovative new offering from Audio-Technica in the conferencing space. Audio-Technica’s Conference Business Development Manager EMEA, Sandra Kellerman, came all the way from Denmark to officially launch the exciting new ATUC-50 Digital Discussion System and offer in-depth training on its use and features. The event was held at the picturesque Blandford Manor conferencing venue in northern Johannesburg.
This new entry-level system has raised the bar for sound quality and speech intelligibility with its 24-bit/48kHz uncompressed digital audio and is extremely easy to use along with plug and play functionality. With a 5 year warranty the ATUC-50 offers reliable, clear and intelligible communication to significantly increase meeting efficiency and effectiveness.
Aadil Matwadia, National Sales Manager for ApexPro had this to say; “I really found the training to be very informative. It was very useful to see what we are up against in the market place with this system. The ATUC-50’s ease of set up and sound quality were the highlights for me”.
After two very successful training sessions in Johannesburg, Sandra went on to Cape Town where customers were again very enthusiastic about the system. We predict that the ATUC-50 will find many fans in South Africa as an easy to use, highly adaptable and great sounding system in the entry-level tier of conferencing.
New Brands for ApexPro
ApexPro, Prosound’s new Distribution company, is proud to announce that they are the official distributors of Symetrix, Atterotech and Stewart Audio in South Africa. The three brands complement one another perfectly in installed sound applications and are all extremely valuable additions to ApexPro’s product portfolio. The team at ApexPro are confident that these three prestigious brands will find many happy users and many applications around the country.
With a singular focus on installed systems DSP, Symetrix delivers high performance audio hardware and software, backed by the highest caliber of customer care. Symetrix continuously expands the scope and capabilities of their product offerings to range from simple single unit budget installations to state-of- the-art 100,000 seat stadiums, and everything in between. Their purpose is to lead by innovation: early-stage implementation of Dante™ network audio is just one example. Join with AV specialists around the globe who turn to Symetrix again and again for reliable, high-performance audio DSP and accessories.
Attero Tech is a leading provider of unique and cost-effective networked AV solutions for small and medium sized venues. Attero Tech solutions help AV systems integrators reduce cost, improve audio quality, future proof systems, and meet their most demanding design requirements. Leveraging their deep background in audio networking and audio theory, Attero Tech engineers have developed out-of- the-box solutions for virtually any connection scenario. If there is a need, Attero Tech has the solution.
Since 1982, Stewart Audio’s singular focus has been making a difference in sound reinforcement. Our broad array of compact standard and network amplifiers span both analog and digital worlds. With a commitment to innovation and quality, we provide our customers with a unique combination of features from RS232 control to DSP in a compact package.
Welcoming New Team Members
Please give a warm welcome to Aadil Matwadia, Earl Devereux-Quicke and Mathew Lewis!
Prosound started 2017 with exciting news by launching its new distribution company ApexPro, while at the same time adding new staff who are all heavyweights in their fields.
Aadil Matwadia joined ApexPro in January 2017 as the newly appointed National Sales Manager. Coming from Wild and Marr, he has 20 years of industry experience behind him and is a highly respected figure in the local industry.
ApexPro welcomed Earl Deveraux-Quicke in January 2017 as the new Cape Town Sales Manager. Formerly of Rockit Distribution, he is a well-known and extremely knowledgeable presence in the Cape marketplace.
Mathew Lewis became part of the ApexPro team in February 2017 as the new ETC Product Specialist. With 8 years’ experience in the Theatre industry, Lewis has toured all over the world as a lighting designer and chief electrician on multiple award winning productions such as Dirty Dancing, Sound of Music and Chicago. Lewis’ practical knowledge of ETC products is unparalleled in South Africa.
We’re very glad to have them as part of the team and we’re confident that our clients will love dealing with them!