30 Jul, 2019 | ApexPro News, ETC
Earlier this year, High End Systems launched a new addition to its family of automated framing fixtures – the SolaFrame 1000. ApexPro, the South African distributor of ETC lighting solutions, demonstrated the unit just weeks later in Johannesburg. Now, Cape Town has also had a chance to view the units in action, at a demonstration held at the Studio of the Fugard Theatre.
High End Systems was acquired by ETC two years
ago, and we are seeing the early fruits of that union. Mathew Lewis, ETC
product manager at ApexPro, tells us that “the first fixture that was
conceptualised, developed, produced and released with those two
research-and-development teams together is the SolaFrame 1000.”
“It’s the first fixture to mix the DNA of the
two companies: the theatrical DNA of ETC and the rock n’ roll DNA of High End.
The result is a really beautiful light that can do almost anything.”
Indeed the SolaFrame 1000 is an impressive
beast. Boasting a 20’000 lumen output, a 470 Watt LED chip, full framing
shutters, rotating and fixed gobo wheels, multiple colour systems, 12° – 40° zoom, animation effects “plus all
the bells and whistles required by the modern LD,” the SolaFrame lives up to
the rep. Lighting students and professionals alike gazed in wonder at what the
fixture is capable of, particularly the strong, beautiful colours.
Available in Ultra-Bright and High CRI versions, the SolaFrame 1000 ships with a TM30 Filter that boosts the Ultra-Bright engine to 85+ CRI. Other features include Iris and Light Frost, Rotating Prism and High End Systems’ patented Lens Defogger System.
Also on display was the SolaFrame 750, the
most compact framing fixture in the Sola Series family of automated tools. Featuring
a compact footprint but a huge feature set, SolaFrame 750 is a perfect fit for
smaller to medium-sized venues, and its 11’300 lumens can easily cut through
the competition. With 6°
– 50°
degree zoom, a 270 Watt LED chip, rotating gobo wheel plus fully continuous
animation and much, much more, SolaFrame 750 offers the widest array of effects
currently available in a fixture of its size.
With all
of this on offer, the SolaFrame series is ideal for the rental market.
“From a rental company’s perspective, they need something that can go and be an effect light in a corporate day, and then they need something that can do a theatrical show the next day. The problem has always been that you’ve then had to buy a beam light, a spotlight and a wash light… The idea behind the SolaFrame family is that it can be all of those in one. It can be a true, workhorse light.”
Also at the demonstration was the Source Four
LED Series 2 Lustr, as well as the ColorSource fixtures. Using ETC’s x7 Color
System, the Lustr combines a balance of up to seven colours to create evocative
colour mixes that can use the full spectrum. A theatre was the perfect setting
to view its capabilities, as, in Lewis’ words: “ETC’s heritage is theatre, so
everything they do is really dedicated to being practical for a theatre
environment.”
“When
the LED revolution hit, the colours wouldn’t always match, or there would be
the dreaded flickering when you took it down to ten percent. ETC took their
time coming out with their own LED offering, but when they did, what we have is
a very high quality fixture.”
If you would like to know more about any of the
above fixtures or book a demo, please contact Mathew Lewis at mathew@apexpro.co.za
23 Jul, 2019 | ApexPro News, ETC
Award-winning color tools. Advanced, granular control. From large-scale theatre to television, opera and dance, to academic, experimental and multipurpose venues, the Eos Family provides a sophisticated environment that feels like home.
Join us on 30 & 31 July for a 2 day course presented by SA ETC brand manager, Mathew Lewis. Please RSVP to rsvp@apexpro.co.za
18 Jul, 2019 | ApexPro News, ETC, High End Systems
High
End Systems’ Hog consoles pioneered the world of large scale automated
lighting control. They have enduring loyalty from programmers worldwide.
The Hog 4 was built around the way you work, which leads to legendary
ease of use. Its tools are designed for programming efficiency, which
means even advanced features like pixel-mapping and plot layout are
optimized for programming speed.
An extensive range of consoles and accessories designed for markets of all shapes and sizes, all Hog 4 products use the same intuitive and powerful Hog 4 operating system software for seamless compatibility and total control of your show. The Hog 4 OS has proven itself on the world’s most demanding shows – but it also scales to small clubs and theatres.
Join us for our HOG 4 console training with special guest, Michael Mayler from Germany. Space is limited, please contact mathew@apexpro.co.za to RSVP.
4 Jul, 2019 | ApexPro News, ETC, High End Systems
16 Jun, 2019 | ApexPro News
Keith
Karimi | ApexPro Sales
Keith became interested in the
industry through music production & studio equipment while in high
school. He began with an internship in Marshall Music Woodmead while in
Grade 10, handling brands like KRK, Arturia, Kaotica, and other studio
orientated products. He also produced while in school for local artistes
like, Boyz N Bucks, Stilo Magolide, Maraza, The Big Hash & Shane Eagle to
name a few.
In 2017 Keith joined ApexPro initially
handling internal sales and supporting the Retail Sales Executive Neill Venter
but has grown a client base of his own, focusing on studios and houses of
worship sectors.
His favourite piece of kit is the
DPA 6066. Packed in a 3mm capsule it has an IP54 rating, chic design, comfortable
head-worn mounting design, it is a phenomenal headset delivering clear and
consistent audio.
After hours you will often find
Keith in a recording studio.
Faye
Mc Quire | ApexPro Sales
Having studied at Northlink College in Cape Town, Faye completed a two-year Legal Secretarial Diploma, after which she joined an insurance brokerage as an administrator. Eight years ago, she realised it was time for a change and sent her CV to an agency which brought her to an interview with Prosound. Justin Acres interviewed her and gave her the position of administrator for the Cape Town branch. Faye’s scope of works extended past administration and she made a natural move into a Sales position three years ago, upon the launch of ApexPro. Faye comments that, “You are always learning something new at Apex, it is simulating and get you out to see clients and not stuck behind a desk.” She says of the company directors, “They are always available to teach and advise and are very hands on.” She feels there are always opportunities for growth and development within the company. When it comes to representing the brands, her current favourite product is the Electro Voice Evolve 50.
“Who doesn’t like the elegance, easy to setup, fantastic sound and yet so affordable. Plus, less is more – right?”
Mathew Lewis | ETC Product Manager
Mathew joined ApexPro in February 2016. Before that he had spent most of his time out of the country on various international theatre tours, including Chicago, Sound of Music and Dirty Dancing, serving as Head of Lighting. It was there that he came into contact with the ETC Eos family of consoles for the first time and a love affair was born.
Having come off the road, Mathew now dedicates his time to spreading the good word about the excellent products on offer from ETC. In particular their ColorSource range of LED fixtures have proven very popular.
There is also the new and exciting development following ETC’s acquisition of High End Systems which means that Hog4 consoles and the excellent new SolaFrame series of moving lights are being represented through ApexPro as well. Mathew is currently enjoying seeing what these new products can do.
16 May, 2019 | ApexPro News, ETC, High End Systems
20 – 21 May 2019
ApexPro, in conjunction with Jeremy Roberts from ETC, will be hosting dedicated sessions for all new and existing ETC/High End dealers in order to provide skills and knowledge for all those on the ground selling and supporting this excellent brand.
As a valuable member of the ETC/High End family in South Africa, we would like to formally invite you to join us so that you can be empowered to make a success of your dealership.
Sessions will include presentations on ETC and High End, as well as product overviews and a chance to meet face-to-face with the ApexPro ETC team.
As ApexPro, we are here to provide the necessary support to help you and we encourage you to make the most of this opportunity as future discount structures will be influenced by attendance.
We look forward to seeing you there as we forge ahead in growing the ETC/High End brand in South Africa.
There are four available sessions for you to choose from:
Monday 20 May: 10h00-13h00 | 14h00-17h00
Tuesday 21 May: 10h00-13h00 | 14h00-17h00
Venue: ApexPro Offices, Unit 39 Hillfox Centre (lower level), Weltevreden Park, JHB
*light lunch time snacks will be served
We look forward to personally welcoming you to the South African ETC family as we help grow this fantastic brand together!
RSVP: rsvp@apexpro.co.za
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